V for Victory Bra - Grey Marl
V for Victory Bra - Grey Marl
V for Victory Bra - Grey Marl
V for Victory Bra - Grey Marl
V for Victory Bra - Grey Marl

V for Victory Bra - Grey Marl

Regular price
$89.99 AUD
(Tax Free price $81.81 AUD)

The body of the bra is our regular organic cotton, but with a front V wire which offers separation in larger cup sizes, and more bulk in smaller cups. Something for everyone, truly a Victory Bra! As always, this bra has no underwires and is super soft on the body. The bra has a woven organic cotton liner in the band that sits next to the body and anchors it in place, preventing it stretching over time. Because there is no spandex in the bra, it can run a little smaller in band size than your regular bra as it has less stretch.

Everything in this plastic-free bra, from the elastic, tencel sewing thread and custom-made hook and eye pieces is botanically circular, designed to break down in nature at end-of-life and leave no trace. 

If you don't see your size or need help selecting, email us at hello@theverygoodbra.com. 

We fundamentally believe that everything we make in the 21st Century should be designed with its end in sight. No excuses.

Customer Reviews

Based on 10 reviews
Mhairi Fraser
I was surprised

I felt I was taking a risk purchasing TheVeryGoodBra but I am always looking to reduce my carbon and waste footprint so thought I'd give it a go. I've been wearing it for a few weeks now and am amazed at what a perfect fit it is without silly padding and push up wiring. I am 64 and it is very hard to find a bra that looks youthful yet feels good. I look forward to seeing how it composts but will take special care of it so it lasts as long as possible. Will definitely purchase more and tell my friends. Thank you.

The Very Good Bra is the best bra!

I have been purchasing these bras since the beginning and am slowly but surely replacing all old bras with Very Good Bras. They are the most comfortably supportive bras I've ever experienced. They hold my bust in a natural shape. I use them during the day as well as overnight. Ever since having a child I no longer feel comfortable going bra-free. I've also composted at least three of them over the years. It feels great to feed my compost my bras at the end of their lives! With my last order, I purchased three replacement straps and re-strapped three Very Good Bras that were years old. The bra part typically remains in nearly perfect shape while the straps give out with time. It was a simple fix and now it's like I have three new bras!

Elizabeth White
Not a good fit

For me this bra did not fit very close to the sizing chart and sizes I was recommended. I did however have the black bra (in the same size) and it fit.

Hi Elizabeth, I'm sorry your bra didn't fit. We are happy to take returns, or you can try and sell on our Facebook Buy Swap and Sell group if the bra is worn?

Mary C
Comfy As

I love the The Very Good Bra so much, that I brought three different ones! I made sure I purchased the correct bra for me using the Size and Fit configurations, so that I did not get a bra that did not fit me correctly. The material is comfy and feels lovely. All my old bras, the straps always fell off my shoulders, but with The Very Good Bra, it certainly did not, so I am very happy! It also washes well. Love them! Well done!

Karen C
Great for my "big" girls

Love these bras - this is my 4th! So comfortable to wear, and the E cup houses my FF boobs perfectly. Never going back to underwires :)