V for Victory Bra - Black Tencel with New Elastic - Pre-sale for shipping early December 2026

I am beyond impressed with The Very Good Bra. I purchased the V for Victory Bra in Latte with the optional removable pads, and it exceeded every expectation I had.
I’ve tried several cotton bras from different companies while working to reduce plastic in my wardrobe, and this is hands down the best one of them all. Many others felt more like bralettes, but this truly feels like a real bra. It is comfortable, supportive, and genuinely flattering.
I honestly wish I had found this company sooner. I would have replaced all of my bras with theirs. I will absolutely be a repeat customer because I am completely in love with this one.

I was a little nervous ordering from out of the country without being able to try it on, but their customer service was incredible. I reached out for sizing help and received a quick, helpful response that made me feel confident in my purchase.
If you are on the fence, just go for it. And if you are unsure about sizing, definitely reach out to them. They are amazing.

For reference, I fluctuate in size due to nursing but am generally between a 34B and 36C and wear a US size 4 to 6 depending on the brand. I ordered a 36C and it fits perfectly.

This one is my favorite out of the three I ordered and definitely the sexiest. I love the softness of the fabric. I ordered a 34A, and it’s true to size

Pretty good.

The softest ever cotton. Perfect fit. Next level comfort.

The Liberty Pansy is so pretty, and the 32C fits well. Your staff went above and beyond to make sure I ordered the right style and size as I'm in the UK. Being able to buy replacement straps if/when they wear out is a brilliant additional service.

34DD. Really soft, breathable, supportive and comfortable! Very well constructed and sturdy for larger chests.

Have previously given a five star review for this bra and a few months later I am still in love with it. It is super comfy and gives great cleavage without compromising support. This is 32D on an old girl. :-)

This ultra pretty bra is pure joy. It's my 3rd purchase from The Very Good Bra range and these are truly just the best ever. They're the most comfortable great feeling prettiest soft cotton bras with lovely flattering fit too.

Very comfortable and sexy. The size guide was spot-on. I have a black one and a latte with removable pads.

So comfortable and supportive...a massive YES from me.

Highly recommend these bras. The neutral colour goes under white, and they are supportive but super comfy. I love that there is a completely natural option for my skin! Thank you! My last one lasted over a year.

So so comfortable!! It fits perfectly and it’s literally the best bra I’ve ever had!

Best wellness investment I’ve made in a long time. This bra is so comfortable, sometimes I forget I am even wearing one! I used to hate my underwire bra which poked me and couldn’t wait to remove it after work. One day I couldn’t stand it anymore, and found this one online. It sounds crazy, but I have even slept in this bra… it’s so comfy. It’s also supportive and actually shaped correctly! Unbelievable. Am ordering more for me, for my mom, and my mother-in-law. They deserve to feel this good too!

So nicely smooth and breathable on my skin. I like the super stretchy straps. Comfortable around the ribs - secure without digging.

I was looking for a plastic free bra, and this is the only true one i could find. As a sensitive skin person woven plastic in material makes me so itchy. Constantly scrathing under my breast and feeling uncomfortable. but not with the bra!! Thank you so much in your effort and your journey through healthto create this product for everyone to enjoy and feel comfortable and safe in

This is the best cotton bra I have been able to find! I plan to purchase more! Best find!

Bought recently and fits like a gem. Looks good on and is super supportive. Love the low cut, can finally wear certin tops without having to worry about bra showing. Also awesome that it is sustainable and ethically made. Such a win 😊

The bra is comfortable and fits me well. However, it doesn’t have any padding or pockets for removable inserts, so I can’t add my own. I’m also not a fan of the V-wire design.

The bra is nice but too small.

I have been buying my bras from this company for the past 2 years. Customer service is always swift and kind. I am hoping more bras in my size will be made from them in different colors and bra lines. fingers crossed! During the terrible hassle of U.S tariff customs, customer service was super accommodating as well!

It's great to be able to get a bra that is only made from completely natural material. What a change - no plastics or other unhealthy material. These bras are very comfortable and look great.

So comfortable! Padding adds some extra support

Very comfortable and flattering, it has become my everyday bra.

Very well made and good quality.

I'm very pleased with my purchase as The very good bra is one of the very few companies that actually make bras In 100% natural fibres.

I love this bra. It's perfectly soft and supportive that you forget you're wearing it. I already own 2 Very Good Bras and have just bought another, so I can finally throw out all my other inferior synthetic and scratchy bras. I used the sizing chart and bought a 12A and it's perfect. Love it!

Very comfortable and love knowing that Im not wearing any plastic against my skin. Only using 100% cotton due to eczema flare ups triggered by polyester and other non natural fibre materials.
So glad I found theverygoodbra.

This bra is very comfy. I am a C or D cup and they support them nicely. I can spend the whole day using them wthout feeling them, which is nice.

This a comfortable and pretty bra. I like the V wire in front, and the lack of stretch in the cups is actually a nice change. The straps are not wide enough for my liking, however. Overall, this is the best cotton bra I have had in a long time. Unfortunately, because of the outrageous customs charges, I will not be ordering it again any time soon.