Liberty Pansy bra
Liberty Pansy bra
Liberty Pansy bra
Liberty Pansy bra
Liberty Pansy bra
Liberty Pansy bra

Liberty Pansy bra

Regular price
$99.00 AUD
(Tax Free price $90.00 AUD)

Welcome to our second collaboration with iconic UK Liberty Fabric! The word Pansy derives from the latin verb Pensare - to take everything into consideration, to think! We love this, the thinking woman's bra - Pansy :-)

The body of the bra is organic cotton with a print in REACH dyes. This design is almost identical to our original Liberty bra (read reviews here), except we have removed the banding on the frame and cups to make it sit flatter and more streamlined. As ever, it has no underwires and is super soft on the body. The front V wire gives great separation and support across all sizes, and works particularly well with larger cups. The bra has a woven organic cotton liner in the band that sits next to the body and anchors it in place, preventing it stretching over time. Because there is no spandex in the bra, it can run a little smaller in size than your regular bra as it has less stretch.

Everything in this bra, from the elastic, tencel sewing thread and custom-made hook and eye pieces is botanically circular, designed to break down in nature at end-of-life and leave no trace. A true plastic-free bra.

To read more about our collaboration with Liberty Fabric, read the blog. If you don't see your size, email us at

We fundamentally believe that everything we make in the 21st Century should be designed with its end in sight. No excuses.

Body Fabric - 100% organic cotton printed with REACH dyes in Italy by Liberty Fabrics 

Sewing thread - 100% tencel Cradle to Cradle certified and GOTs dyed, made in Switzerland by Muller

Elastic - Organic Cotton and natural rubber knitted in Austria for german developer, Charle Berlin 

Liner and hook & eye fabric - 100% organic cotton, grown, spun and woven in Turkey and supplied by Ecological Textiles in The Netherlands

Labelling - Low impact Pad Print labelling at our factory using Ink Cups Sapphire Ink - Oeko-Tex certified

Metals - Cadmium and Nickel-free, Oeko-Tex certified, factory supplied

Customer Reviews

Based on 19 reviews
Liberty pansy bra

Beautifully made and a perfect fit. Feels so comfortable.

Fiona H
Love it!

Fits nicely, very comfortable, looks great, love the print. The fact that it's ethically way above anything on the market is very inspiring. Thank you!!

Beatriz Cruz
From the US, I love you

I've been hunting for a sustainable supportive bra for months and finally landed on these from The Very Good Bra. When it arrived, the first thing I noticed was how well made it was. It seems like it'll last me a long long time, which is exactly what I was looking for! I really wish there was a photo of the interior of the bra so we could determine if there is any padding or just know what it looks like. This bra has no padding , but I expected that as no sustainable bra I have found has padding. The good thing is this bra is more like in between a padded bra and a bralette. I'm using inserts from a previous bra because my nipples sometimes just feel like being too obvious and it doesn't have any lift for my breast shape. I think based on the photos of the other bras, larger breasts may not have this issue as they round out the bra more. With the inserts I feel it gives more of the traditional shape with the comfort and the bra holds them very well, they don't move. If they sold inserts that would just be the cherry on top! Overall though, I'm in love with the mission and the quality. I will be ordering again! :-)

A lovely soft bra

Happy with the bra, the fabric is very good quality and soft. Well made. No complaints

Kezia Ralphs
So pretty! (and comfortable)

Everything it says on the tin. I thought on the first wear that the band was going to be a little tight but on the second wear - a whole day in the office! - I actually forgot I had it on. Officially my favourite bra.