Black

A full re-stock of our best-selling, original tencel bra in black. We've also created some 3 packs of undies so you need never be without.
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The Very Good Bra Black
$95.00 AUD
(Tax Free price $86.36 AUD)
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V for Victory Bra - NEW - Black Tencel
$99.00 AUD
(Tax Free price $90.00 AUD)
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The Very Good Undies - 3 Pack of Black
$90.00 AUD
(Tax Free price $81.82 AUD)
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Big Knickers NEW Black Tencel
$45.00 AUD
(Tax Free price $40.91 AUD)
The Very Good Bra Black
The Very Good Bra Black
The Very Good Bra Black
wire-free-zero-waste-bra
The Very Good Bra Black
The Very Good Bra Black
The Very Good Bra Black
The Very Good Bra Black
The Very Good Bra Black
wire-free-zero-waste-bra
The Very Good Bra Black
The Very Good Bra Black

The Very Good Bra Black

$95.00 AUD
(Tax Free price $86.36 AUD)

Everything in this plastic-free bra, from the tree rubber and organic cotton elastic to the tencel sewing thread is designed to break down in nature at end-of-life and leave no trace. Check here to read more about the disposal of our custom-made organic cotton Hooks and Eyes. Read our blog to see how worms ate the bra in 8 weeks, but this is also premium, durable eco lingerie which will wash and wear for a long time.

This wire-free bra is super soft on the body. It has a soft, woven organic cotton liner in the band that sits next to the body and anchors the bra in place, preventing it stretching over time. Because there is no spandex in the bra, it can run a little smaller in size than other bras as it has less stretch. Straps are tree rubber elastic so not for those allergic to latex. Straps in all sizes are 13mm width.

We fundamentally believe that everything we make in the 21st Century should be designed with its end in sight. No excuses.

Body Fabric - 100% Tencel using Lenzing fibres, knitted and GOTs dyed in Melbourne by MTK 

Sewing thread - 100% tencel Cradle to Cradle certified and GOTs dyed, made in Switzerland by Muller

Elastic - Organic Cotton and natural rubber knitted in Austria for german developer, Charle Berlin 

Liner and hook & eye fabric - 100% organic cotton, grown, spun and woven in Turkey and supplied by Ecological Textiles in The Netherlands

Labelling - Low impact Pad Print labelling at our factory using Ink Cups Sapphire Ink - Oeko-Tex certified

Metals - Cadmium and Nickel-free, Oeko-Tex certified, factory supplied

Customer Reviews

Based on 42 reviews
74%
(31)
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Cara Lee
My Third Very Good Bra and Counting

It's official, The Very Good Bra is now the only brand I'll buy. I always can use at least one dark bra for under dark clothes, and this black one is pretty and comfortable as I trusted it would be. I don't wear bras as often as I used to - but I always need a few, and The Very Good Bra is my bra of choice because it's the healthy option for my breasts, my skin, and the environment - that it looks and feels good is a bonus. I wish all sustainable products were this 100% sustainably made and packaged.

A
Annterese Reid
Comfort

How lovely to find a underwear that is beautiful to look at , comfortable to wear and friendly to the environment as well ! And packs down for travel too. Love my new bra x

J
Jodie Munro

Love it! So super soft, comfy and easily the first bra I reach for in my drawer.

P
Peta
Really comfortable!

I'm loving the soft fabric of the Very Good Bra. I'm a 10D and I find that the bra offers a really natural shape to the breast - I'm not quite used to this change in the visual as other bras on the market tend to have structure in the cup, but I'm thrilled to know that this product can be composted at the end of its working life.

H
Helen Carter
not quite right

A bit disappointed in the fit of this product. Even after measuring for a good fit as specified by the website, this bra ended up being too small.

Sorry to hear this Helen, can we help with an exchange?

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V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel
V for Victory Bra - NEW - Black Tencel

V for Victory Bra - NEW - Black Tencel

$99.00 AUD
(Tax Free price $90.00 AUD)

We've used our original, launch tencel in our best-selling recent V for Victory bra style to create the ultimate everyday Very Good Bra!

Everything in this plastic-free bra, from the tree rubber and organic cotton elastic to the tencel sewing thread is designed to break down in nature at end-of-life and leave no trace. 

This underwire-free bra is super soft on the body, but its small front V wire offers shape, support and separation. It has a soft, woven organic cotton liner in the band that sits next to the body and anchors the bra in place, preventing it stretching over time. Because there is no spandex in the bra, it can run a little smaller in size than other bras as it has less stretch. Straps are tree rubber elastic so not for those allergic to latex.

For this production we are using a new, softer webbing elastic in the same materials and from the same supplier, but specifically designed for bra straps! We have also created two new strap widths. Straps are 11mm wide in size 30/8-34/12 A to C cups and 36/14 A and B cups, all other sizes have our new wide 20mm width straps. Whilst 20mm may sound wide the straps look great and are wonderfully retro!

Check here to read more about the disposal of our custom-made organic cotton Hooks and Eyes. Read our blog to see how worms ate the bra in 8 weeks, but this is also premium, durable eco lingerie which will wash and wear for a long time.


We fundamentally believe that everything we make in the 21st Century should be designed with its end in sight. No excuses.

Body Fabric - 100% Tencel using Lenzing fibres, knitted and GOTs dyed in Melbourne by MTK 

Sewing thread - 100% tencel Cradle to Cradle certified and GOTs dyed, made in Switzerland by Muller

Elastic - Organic Cotton and natural rubber knitted in Austria for german developer, Charle Berlin 

Liner and hook & eye fabric - 100% organic cotton, grown, spun and woven in Turkey and supplied by Ecological Textiles in The Netherlands

Labelling - Low impact Pad Print labelling at our factory using Ink Cups Sapphire Ink - Oeko-Tex certified

Metals - Cadmium and Nickel-free, Oeko-Tex certified, factory supplied

Customer Reviews

Based on 19 reviews
84%
(16)
11%
(2)
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(0)
5%
(1)
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L
Lisa Watson
Best bra

Amazing support for a wireless bra and so comfortable. I will be buying more soon!!

K
Kate
Wow! My favourite bra is even comfier!

I absolutely love the thicker straps, this classic fav is my new go-to!

K
Kim Hart
Most Comfortable bra I haev ever worn with EXCELLENT support

Firstly the feel of these bras is divine, so soft and beautiful on your skin. I love the wider straps - a must for a bigger bust. (16D)

I have always wanted to go away from underwires but have struggled to find something that was supportive enough and didn't give me a mono boob, like the sports type ones do.

This bra is a game changer. It provides a comfortable support, no digging in and no red marks. I love the thicker band underneath to help give support and the V at the front separates and gives a nice shape under any type of shirt or dress.

I find it runs true to size, I wear the same size in other mainstream bras.

I will definitely be changing my whole bra wardrobe over to these bras.

On top of all that the good feeling of supporting local and small business and supporting the planet. It ticks all of the boxes I need.

Thank you VGB! :)

A
Alison
Very Best Bra

Very happy with this bra, even more comfortable with the wider straps. By far the most comfortable bra I have ever had, well worth the money.

A
April Lamb
Amazing

The new straps and design changes are amazing! Fits great and love love love it!

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The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black
The Very Good Undies - 3 Pack of Black

The Very Good Undies - 3 Pack of Black

$90.00 AUD
(Tax Free price $81.82 AUD)

A 3 pack of everyday undies in black to gift yourself or a friend who cares about the evils of landfill. Made in premium Lenzing Tencel, knitted and GOTs dyed here in Australia, the elastic and sewing threads are Cradle 2 Cradle gold certified, and the labelling is pad-print using OEKO TEX inks . All of these components are chosen for their ability to break down in nature at end-of-life and leave no trace. These briefs match our original The Very Good Bra in black tencel.

Our classic boy-leg brief has elastic only in the waist to give you maximum comfort and breathability, with no VPL. (Note - customer feedback tells us these briefs aren't best for days you are wearing a pad because legs aren't elasticated). These briefs contain no spandex to keep them fully compostable, and so have a looser fit. If you're on the cusp of sizes, buy a size down. 

We fundamentally believe that everything we make in the 21st Century should be designed with its end in sight. No excuses.

 

Body Fabric - 100% Tencel using Lenzing fibres, knitted and GOTs dyed in Melbourne by MTK 

Sewing thread - 100% tencel Cradle to Cradle certified and GOTs dyed, made in Switzerland by Muller

Elastic - Cradle to Cradle Gold certified elastic from Inogema in Germany

Labelling - Low impact Pad Print labelling at our factory using Ink Cups Sapphire Ink - Oeko-Tex certified

Customer Reviews

Based on 8 reviews
63%
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Karen C
Comfy and fab!

Just perfect :)

M
Madeleine Dignam
Super comfy

These are super soft and comfortable and even though I thought they might rise up they don’t. Love them

K
Kavita Bhanot
Amazing!

I have never worn such incredibly comfortable undies! I really prefer the looser/freer fit with no spandex. The Very Good Bra's attention to sustainability blows me away! I want to keep shopping here!

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J H
Love!

Thank you for making sustainable underwear! They are true to size - I bought my usual size XS - they have a looser fit than underwear you get elsewhere, but not to worry, they don't ride down or up. Although they are thinner than my other cotton underwear, I will be buying more of these once I retire my old ones. And no VPL, omg! Please make them in hipster and brazilian too!

K
Kiri
Love that they’re eco, but a bit too hipster

I love all the compostable principles behind why I bought these undies. And they’re super soft and breathable. I’m not in love with the design though. They sit really low on my hips and I feel like they’re a bit “itsy bitsy”. I prefer a fuller underwear these days for my everyday wears. The boy leg helps, but they’re just so low. Any chance you could broaden your designs so I can try again?

sorry to hear this. We have since launched our Big Knickers and High-leg briefs which you might like better?

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Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel
Big Knickers NEW Black Tencel

Big Knickers NEW Black Tencel

$45.00 AUD
(Tax Free price $40.91 AUD)

A new style for us based on your positive feedback on our organic cotton Big Knickers. With good coverage all over, these briefs, unlike our others, also have soft leg elastic to hold them close.

  • Made in premium Lenzing tencel, knitted and GOTs dyed in Australia
  • Elastic is Cradle to Cradle Gold certified Vinatur
  • Sewing thread is  100% tencel

As well as being bang on trend, as ever, this brief is zero post-consumer waste. Every component from the elastic, sewing thread, and the tencel base fabric are designed to break down in nature at end-of-life and leave no trace. These briefs contain no spandex in order to keep them fully compostable.

We fundamentally believe that everything we make in the 21st Century should be designed with its end in sight. No excuses.

Body Fabric - 100% Tencel using Lenzing fibres, knitted and GOTs dyed in Melbourne by MTK 

Sewing thread - 100% tencel Cradle to Cradle certified and GOTs dyed, made in Switzerland by Muller

Elastic - Cradle to Cradle Gold certified elastic from Inogema in Germany

Labelling - Low impact Pad Print labelling at our factory using Ink Cups Sapphire Ink - Oeko-Tex certified

Customer Reviews

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